Drazen vs hiring an SEO
A full-time SEO specialist in the US costs around $118,950 a year once salary, benefits and overhead are counted. Drazen costs $99 once per site, plus an optional $12-a-month watchdog (first month free): about $231 in year one. That gap deserves an honest explanation rather than a gotcha, because the two are not identical, and knowing where each wins is the useful part.
What the money actually buys
Deconstruct the SEO role and a pattern appears. A large share of the week is robot work: crawling the site, cataloguing missing tags, writing meta descriptions, fixing canonicals, maintaining sitemaps, checking Search Console, re-auditing after deploys, chasing regressions. Necessary, repetitive, rule-based. The genuinely human share, strategy, content judgement, relationships and digital PR, is real but is a fraction of the hours you are paying six figures for.
Drazen automates the robot share end to end: it audits continuously, writes the code fixes itself, ships them for your one-click approval, verifies them live, and re-checks your site daily, plus the GEO layer (llms.txt, structured data, AI visibility tracking) most human hires have barely started practising.
The honest scorecard
- Technical audits and fixes: Drazen, decisively: faster, continuous, and it ships code rather than tickets
- Monitoring and regressions: Drazen: daily re-scans do not take holidays
- AI search (GEO): Drazen: built in from day one
- Content strategy and copywriting: human wins: an agent flags gaps, it does not replace editorial judgement
- Link building and PR: human wins: relationships are not automatable
- Cost per unit of robot work: not close: $99 once plus $12 a month versus a five-figure monthly salary
The sensible configuration
For a vibe coded product doing under a few million in revenue, the pragmatic answer is not either-or. It is: automate the robot work now for $99 once plus a $12-a-month watchdog, and buy human judgement later, if and when content and PR become your growth constraint, as a project rather than a salary. What is hard to defend in 2026 is paying a six-figure salary for work an agent demonstrably does continuously for 0.2% of the price. Run the free scan and see what the robot share of your own SEO looks like.
Questions
Where does the $118,950 figure come from?
Typical US total employment cost for a mid-level SEO specialist: salary plus benefits, taxes and overhead. Salaries vary by market; even at half the figure, the comparison holds comfortably.
Can Drazen really do everything a human does?
No, and this page says so plainly: content strategy, link building and PR remain human. Drazen replaces the technical, repetitive majority of the role and the always-on monitoring no human provides.
What does Drazen cost exactly?
The scan is free. The Full Fix is $99 one-time per site: every fix written, shipped and verified live, yours forever. The optional watchdog is $12 a month, first month free, cancel anytime.
See what your site scores
Drazen scans your site the way Google and ChatGPT see it, shows you everything that is hurting you, and writes the fixes itself. Free, about 30 seconds.
Run the free scan →